IP reputation Pros: IP reputations can be a good indicator of trustworthiness to mailbox provid...

The IP sending reputation is associated more to a computer device (what) used to send an email, w...

The TINS rate is an important indicator to mailbox providers because a high TINS rate tells them ...

Sending email to pristine and recycled spam traps harms your sending reputation and can cause ema...

Sending email to pristine and recycled spam traps harms your sending reputation and can cause ema...

The most common scenarios that contribute to a poor sender reputation include: Sending email to ...

IssueYour emails are being deferred based on reputation issues.Common scenariosA mailbox provider...

IP permanence is the process of consistently sending email from an IP address over a period of ti...

Good list hygiene is important for reputation, because mailbox providers want to ensure that: Th...

Mailbox providers use the number of messages delivered to their customers' inboxes to determine a...

Sender reputation is the method mailbox providers use to measure the trustworthiness of a sender'...

A high unknown user rate can affect deliverability as it is a direct reflection of your email add...

A Sender Score is a numerical representation of your sending reputation. Sender reputation is det...

Sender Score is a numerical representation of a sender's reputation. It is composite measure that...

Complaint rates are important because they are a determining factor in having your emails reach y...

Email content does not have a direct impact on sender reputation. In fact, content can be differe...

IssueYour complaint rates rise above mailbox provider guidelines or begin to cause reputation iss...