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  1. Validity Help Center
  2. Certification
  3. Becoming certified

Becoming certified

  • What is good performance and how do I maintain it for the Certification program?

    Senders with good performance are those that stay within the stated thresholds of the Certificati...

  • Why do I need to be a legally registered and established business to be certified?

    Legally registered, established businesses are sound, secure companies. Certified sender mailing ...

  • What are the Certification privacy policy requirements?

    A privacy policy gives subscribers information about your company's email program, including what...

  • What is measurable and consistent volume and why do I need to maintain it for Certification?

    Under Validity's Certification program, your certified IPs and dedicated DKIM domains must have m...

  • What is third-party content?

    Third-party content is email that promotes the products or services of another company. Occasiona...

  • What is first-party content?

    First-party content consists of email messages that promote your own products or services, or pro...

  • How will I know if there is a problem with an IP address status in Certification?

    Through the Certification user interface and the Daily Performance Report (DPR), you can track yo...

  • Certification for Mandated Mail 2021 Requirements (PDF)

    Certification for Mandated Mail provides an expedited path to the Certification service for crit...

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