Return Path Platform
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What is the Return Path Platform?
The Return Path Platform is a holistic solution focused on your deliverability and reputation to ...
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Return Path Platform feature updates - June 2019 (video)
The videos in this player show you an overview of each of the four feature additions and updates ...
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What is the Resource Center in Return Path Platform?
The Resource Center is a method of in-platform communication that collects notifications in one p...
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What is the Return Path Seed List?
The Return Path Seed List is a collection of email addresses owned by Return Path where you send ...
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How to find the Return Path Seed List
To find your Return Path Seed List: Log in to the Return Path tools. Navigate to your Seed List ...
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How do I make sure to send to the entire Return Path Seed List?
When your Missing rates in Return Path Platform or Inbox Monitor are high for several mailbox pro...
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How can I be notified when the Return Path Seed List is updated?
To be alerted about changes to your seed list in Return Path Platform: Go to My Account and make...
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What if I can only add the seed list at the beginning or end of my email campaign?
When you implement the Return Path Seed List for your campaigns you send to Return Path Platform ...
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How to send to the seed list for multiple senders using shared IPs
This article contains seeding guidance for ESPs that wish to monitor their clients' performance i...
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What happens when Return Path CoreSeeds are offline?
Here are some reasons why CoreSeeds might go offline: Messages may be corrupted within a mailbox...
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What is classified as a campaign in Return Path Platform?
In Return Path Platform and Inbox Monitor, a campaign is any email deployment to the Return Path ...
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Is there a limit to the number of campaigns I can send to Return Path Platform?
The number of annual campaigns, also referred to as events, is limited. The annual event number i...
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How does Mailbox Provider seed data get assigned to a campaign in Return Path Platform?
Assigning CoreSeeds data to a Return Path Platform campaign The following process takes place in ...
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What is a Matching ID and why is it important?
A Matching ID is a unique identifier assigned to each mailing that we use to track and report on ...
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Why are my campaigns not appearing in Return Path Platform?
There are various reasons why campaigns you sent to the seed list may not appear in Return Path P...
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Why are the results for one campaign being split into two campaigns in Return Path Platform?
When results for one campaign are split into two separate campaigns in Return Path Platform, the ...
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How is inbox placement calculated in Return Path Platform?
Inbox placement is composed of your inbox placement rate, spam placement rate, and missing rate f...
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What does the Inbox % value mean?
The Inbox % value in Return Path Platform and Inbox Monitor is the percentage of emails that were...
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What does the Spam % value mean?
The Spam % value in Return Path Platform and Inbox Monitor refers to the spam placement rate. The...
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What does the Missing % value mean?
The Missing % value in Return Path Platform and Inbox Monitor refers to the percentage of email f...
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What is Mailbox Provider Weighting and why is it important?
Mailbox Provider Weighting is a feature that adjusts your seeded campaigns’ inbox placement resul...
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How to set up Mailbox Provider Weighting in Return Path Platform
There are a few steps to setting up Mailbox Provider Weighting in Return Path Platform. However, ...
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How to configure Mailbox Provider Weighting for child accounts in Return Path Platform
Mailbox Provider Weighting settings for a parent account are not inherited by child accounts. If ...
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Why am I not able to apply Mailbox Provider Weighting to my campaigns?
There are a few different reasons why you may not be able to apply Mailbox Provider Weighting in ...
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What is Gmail categorization and how does it work?
Gmail categorization is a data feature that shows you how Gmail is categorizing your emails. Gmai...
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How can I use Gmail categorization data?
Access to Gmail categorization data through Return Path Platform and Inbox Monitor helps you dete...
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Where does B2B seed data show up in Return Path Platform?
B2B seed data, including both hosted mailboxes and filtering companies, surfaces along with all o...
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What if I don’t want B2B filtering data to be calculated into my inbox placement rate in Return Path Platform?
You can choose to monitor your performance at B2B filtering companies you seed to, such as Barrac...
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Why can I not see industry data for the Inbox Placement Trend tile for the last two days in Return Path Platform?
In Return Path Platform, you cannot see the past two days of industry data in the Inbox Placement...
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What is campaign tagging in Return Path Platform?
Campaign tagging in Return Path Platform is a feature that allows you to categorize your campaign...