Everest
Everest Elements
See all 1 articlesGetting Started
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Everest Onboarding Orientation Video
Orientation video that explains the onboarding process with Everest.
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Everest Basic Setup Guide
This guide is for: Adding teammates, Monitoring Profiles, Sending to the Seed List, and Seed Weig...
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Onboarding Training: Getting Started with your Everest Journey
For you to get the most out of your Everest Platform, we encourage you to attend a training sessi...
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Everest Advanced Setup Guide 1: Supplemental Features
This guide is for: Dashboards & Alerts, DMARC Reports Forwarding, and Adding Competitors. Before ...
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Everest Advanced Setup Guide 2: Sending Reputation
This guide is for: Feedback Loops, Signal Spam, Microsoft SNDS, and Google Postmaster integration...
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Everest Advanced Setup Guide 3: Engagement
This guide is for: Tracking Pixel and ESP integration. Before you start on the Advanced Setup, be...
Email Service Providers
See all 1 articlesPartner Edition
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Everest Partner Edition Overview
This video provides you with an overview of Everest Partner Edition.
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What is Everest Partner Edition?
Everest Partner Edition is designed for you to proactively monitor infrastructure and diagnose de...
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What are domain and IP pools in Everest Partner Edition?
Domain and IP pools allow you to organize domains, IP addresses, ranges, and CIDRs from across yo...
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How do I set up domain and IP pools in Everest Partner Edition?
To set up a domain or IP pool in Partner Edition: Sign in to Everest. Use the navigation menu ...
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What is the difference between child accounts and shared accounts in Everest Partner Edition?
In Everest Partner Edition, the child account view is for monitoring your own brands and subsidia...
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How do I set up a child account in Everest Partner Edition?
To set up a child account: Sign in to Everest. Use the navigation menu at left to go to My Eve...
Dashboards
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What are Dashboards in Everest?
Dashboards enable you to visualize your data and discover trends with power and simplicity. The O...
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How do I manage my Everest dashboards?
When you’re on the Custom Dashboards tab, you can create, edit, or delete any number of custom da...
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Can I create multiple custom dashboards in Everest?
Certainly. Custom dashboards are a highly efficient way to collaborate with your team and focus o...
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How do I add or delete custom dashboard widgets in Everest?
To add a new widget: Navigate to My Everest and then Dashboards. Open your dashboard of choice f...
Alerts
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How can I receive Everest alerts in Microsoft Teams?
First, in Microsoft Teams: Sign in to your Microsoft Teams account. Navigate to the Channel wher...
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How do I create an alert in Everest?
Creating an alert in Everest takes just a few steps Sign in to Everest by visiting everest.vali...
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How do I edit an alert in Everest?
To edit an alert in Everest: Sign in to Everest by visiting everest.validity.com. Open My Everes...
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How do I copy an alert in Everest?
To copy an existing alert: Sign in to Everest. Use the navigation menu at left to go to My Ever...
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How can I receive Everest alerts in Slack?
Sign into your Slack account by visiting https://slack.com/signin. If you need to find your Sla...
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How can I receive Everest alerts in PagerDuty?
Sign into your PagerDuty account by visiting https://app.pagerduty.com/. If you don’t already...
Apps & Integrations
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Troubleshooting the Salesforce Marketing Cloud (SFMC) integration with Everest
When connecting or attempting to set up the Everest Salesforce integration, you may experience th...
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Everest Universal Webhook Endpoint
Introduction This document describes the data schema used to send email-based information to a us...
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SFMC: Everest Setup Guide for Google Postmaster and Microsoft SNDS integrations
This setup guide is intended for SFMC customers. If you are not a SFMC customer, please refer to ...
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Integrating Amazon SES with Everest
Integrating Amazon SES with Everest NOTE: The following documentation assumes you have an Amazon ...
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Salesforce Marketing Cloud (SFMC) Integration for Everest FAQ
What is it? The Salesforce Marketing Cloud integration for Everest allows users to automatically...
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How to set up Salesforce Marketing Cloud (SFMC) integration with Everest
The Salesforce Marketing Cloud integration for Everest allows users to automatically seed to thei...
Account Settings
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I forgot my Everest password. How do I reset it?
You can reset your password with the following steps: Go to the Everest sign in screen. Select ...
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How do I change my Everest password?
You can change your Everest password with the following steps: Sign in to Everest. Use the navi...
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How do I implement Single Sign On / SAML (Security Assertion Markup Language) access for Everest?
Users with administrator access can access Single Sign On settings. To implement Single Sign On...
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Can I allow multiple users to access my Everest account?
Yes. Account Owners and Administrators can add and remove additional users. To add multiple users...
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How do I set up a child account in Everest?
Users with administrator access can set up and edit child accounts in Everest. To set up a child...
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How do I edit a child account in Everest?
To edit or remove a child account: Sign in to Everest. Use the navigation menu at left to go t...
List Validation
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How to import and validate your list using Everest List Validation
Validating your list in Everest is a simple process that helps you easily maintain good list hygi...
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Can Everest List Validation validate Private Email Relay addresses?
Yes. Private Email Relay addresses return the same “valid” result as any other valid email addres...
Design & Content
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Everest Design & Content Pre-Send Checklist
Prior to sending your campaign, it’s important to check your content to make sure it's ready to b...
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What is the Design & Content feature in Everest?
The Everest Design & Content feature gives you the opportunity to see how your campaigns will ren...
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Which email clients are rendered in Design Tests in Everest?
The Everest Design & Content feature gives you the opportunity to see how your campaigns will ren...
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How do I use the Spam Test feature in Everest Design & Content?
The Everest Design & Content feature gives you the opportunity to see how your campaigns will re...
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What is a Missing spam test result in Everest Design & Content?
When you create a spam test in Design & Content, there are many third parties involved in gettin...
View Time Optimization
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What is View Time Optimization (VTO)?
VTO is an email service created by Yahoo to help senders improve incremental and life-time subscr...
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How does View Time Optimization (VTO) work?
Below is a high-level overview of how VTO works with a sender, Yahoo, and subscriber. Account se...
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How to launch a campaign with View Time Optimization (VTO)
Prerequisites You must have DKIM implemented to use VTO. Learn how to set up DKIM and what a DKIM...
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What campaign identifiers may be used with View Time Optimization (VTO)?
There are three options available to identify a VTO campaign. X-header (existing) A sender can u...
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How do I find my DKIM selector and signing domain for View Time Optimization (VTO)?
View Time Optimization (VTO) identifies your campaigns using a combination of your DKIM signing d...
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How do I edit a campaign in View Time Optimization (VTO)?
Occasionally, you may need to edit a VTO campaign you have already begun to set up (draft) or com...
Inbox Placement
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Where do I find my Matching ID in Everest?
1. Navigate to In-Flight - Inbox Placement 2. On the Overview tab, locate the Inbox Performance T...
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Troubleshooting Matching ID problems in Everest
There can be various reasons why your Matching ID did not appear in your campaigns in Everest aft...
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What is an Everest Matching ID and why do I need one?
A Matching ID is a unique identifier included in the header or body of your email and is used to ...
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How to add the Everest Seed List in Twillio SendGrid Contact Management for Inbox Placement tests
Adding your Everest seed list to Twilio SendgGrid is a two-step process: Configure and download ...
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How to troubleshoot missing seeds in Everest
If you send an email campaign to the Everest Seed List and it does not arrive at one or more seed...
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How to add the Everest Seed List in Mailjet for Inbox Placement tests
Export a full list of recipients from the Mailjet system to use the Everest Seed List Optimizer ...
Reputation
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What can I do with Everest Reputation data?
Your Reputation data can help you in many ways. Spam trap and suspicious mail data can help diag...
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What are monitoring profiles in Everest?
The Monitoring Profiles tab in Reputation enables you to identify which IP addresses are associat...
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How can I have low inbox placement but a high Sender Score?
There are several factors that influence or contribute to seeing a high Sender Score and low inbo...
Engagement
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What is Platform Distribution in Everest Engagement?
With Apple’s introduction of Mail Privacy Protection, three major providers in the email ecosyste...
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What do the different provider categories mean in the Platform Distribution section of Everest Engagement?
With Apple’s introduction of Mail Privacy Protection, three major providers in the email ecosyste...
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Troubleshooting the Everest tracking pixel
When troubleshooting issues with the Everest Engagement tracking pixel, your Validity support rep...
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What are custom domains in Everest Engagement
Using a custom domain ensures that links used in another company's email does not influence your ...
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How do I use Location in Everest Engagement?
The Location metric in Engagement provides a number of benefits. You can: Obtain a broad view of...
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What are the Time of Day ranges in Everest Engagement?
Users can filter results by Time of Day within Everest Engagement Overview and Audience Explorer....
Infrastructure
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How do I set up my DMARC record to send reports to Everest?
DMARC reports provide insight into the authentication results sent from your domain. It also hel...
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What does my DMARC Compliance score mean in Everest Infrastructure?
The DMARC Compliance score is the percentage of email by volume sent from your sending domains t...
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Does the Everest Infrastructure feature allow me to monitor multiple domains?
Yes. Infrastructure allows you to monitor DMARC for as many domains as you like. To add a domain...
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Will forwarded mail get rejected if I implement a DMARC reject policy?
It is true that forwarded mail has traditionally been an issue. However, ARC (Authenticated Recei...
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What are Unknown results in the Everest Infrastructure Sender rDNS check?
Unknown results within Infrastructure's Sender rDNS feature indicates Everest was unable to resol...