The holidays are a wonderful but hectic time of the year, especially for marketers. Consumers are in a purchasing mindset as they work through their holiday shopping list for family and friends. which presents you with a great opportunity.
To take full advantage of the season, you need to make sure your emails are optimized to both reach the inbox and resonate with your subscribers. Inside our latest ebook, we explore the performance of last year’s holiday season and highlight some essential tactics you should implement in your program so you can join in on the holiday cheer, including:
- How many emails were sent during the holiday season
- How consumers interacted with messages during the holiday season
- How different industries performed over Black Friday and Cyber Monday
- And more!