Legally registered, established businesses are sound, secure companies. Certified sender mailing programs must belong to this type of business.

To prove this, certified sender businesses must:

• Be legally registered
• Have a physical address
• Have been operational for a minimum of one year
• Be verifiable from a third-party source such as [yourstate].gov

Certified business entities (brand parent companies) must also be legally registered and have been operational for a minimum of six months.

Businesses, brands, and mailing programs inevitably experience many changes in their first few months. In order for Certification analysts to properly audit a sender's application, their business, brand, and mailing programs need to be legally registered and established for these minimum amounts of time.